White Rabbit Matcha Candy - 6.3oz

White Rabbit Matcha Creamy Candy is the cherished milk candy wrapped in a thin sheet of edible rice paper with a matcha taste. Its creamy texture and sweet, milky matcha flavor make it a favorite snack for many, and its cute packaging has helped to make it a cultural icon. 

One of the things that makes White Rabbit candy unique is its texture. The candy is initially firm and becomes chewy, but it softens quickly in your mouth as it begins to melt. This creates a smooth, creamy sensation that coats the inside of your mouth and is very satisfying to eat. The candy has a rich, creamy flavor that is slightly sweet and has a hint of vanilla.

The White Rabbit candy company, also known as the Guan Sheng Yuan (GSY) Group, was founded in Shanghai, China in 1942. The company originally produced a variety of different candies and snacks, but it wasn't until the following year that they introduced their most famous product, White Rabbit candy.

The candy quickly became popular throughout China, thanks to its unique flavor and texture, as well as its distinctive packaging featuring a cute cartoon rabbit.

Discover more wonderful foods and snacks that China has to offer through our Chinese market online grocery store.

Learn more about white rabbit creamy candy through our Discovery Atlas feature - The Sweet Story Of White Rabbit Candy